The five formats quietly dominating short-form video
A breakdown of the recurring structures behind this quarter's fastest-growing videos, pulled from thousands of tracked accounts across three platforms.
Live across every platform
TrendPulse tracks viral topics, trending hashtags, and breakout creators across every major social platform in real time — so your team always knows what's next.
TrendPulse pulls live signal from every major platform — posts, shares, comments, and watch time — and turns the noise into a single, readable feed of what's actually breaking out. No more tab-switching between five different analytics dashboards to piece together a picture that's already out of date by the time you finish.
Instead of refreshing apps and guessing, your team gets ranked topics, rising hashtags, and creator momentum scores the moment they start to move, with enough lead time to act before a trend peaks. Every number on the dashboard updates continuously, so the feed you're looking at right now is the feed that matters right now.
Every public post scored for velocity the moment it publishes.
Rising, peaking, and fading tags tracked against their own history.
Momentum scores ranked by reach growth, not raw follower count.
Content styles and sounds gaining traction across every platform.
What you get
Spot topics and formats accelerating right now, ranked by velocity instead of raw volume. The radar recalculates every few minutes, so a topic that's genuinely taking off never sits buried under yesterday's noise.
Track the fastest-growing creators in your niche, updated continuously as their reach shifts. Filter by category, region, or platform to find the accounts worth partnering with before they're fully priced in.
Get notified the moment a keyword, hashtag, or competitor mention breaks out of normal range. Route alerts to email, Slack, or the dashboard so the right person sees them the second they fire.
See which tags are rising, peaking, or fading, with historical charts for every term you track. Compare related tags side by side to understand which variant is actually carrying the momentum.
One tracker across Instagram, TikTok, YouTube, X, Threads, and Twitch — no more switching tabs. A single trend often shows up differently on each platform, and TrendPulse lines those views up side by side.
Compare any trend against its own past performance to tell a real breakout from seasonal noise. Twelve months of rolling history ship with every plan, so context is never a separate export.
How the tracker works
TrendPulse continuously ingests public post, engagement, and growth data across every connected platform. Collection runs around the clock, so nothing that happens overnight or over a weekend gets missed.
Momentum models separate genuine breakouts from routine daily noise and seasonal spikes. Each topic is compared against its own historical baseline, not a flat threshold that treats every niche the same.
Every tracked creator gets a live momentum score based on reach velocity, not just follower count. That means a smaller account growing fast can outrank a stagnant account with ten times the followers.
Ranked results land on your dashboard and in your alerts within seconds of a signal being detected. There's no overnight batch job to wait on — the feed you see is always the current state.
Platforms tracked
Live right now
A live snapshot of the topics, sounds, and formats currently outperforming their category baseline.
Getting started
Link the platforms and competitor accounts you want visibility into. Access is read-only, so no posting permission is ever required, and setup typically takes under five minutes per platform.
Add keywords, hashtags, creators, and categories you care about, or start from a ready-made template. Watchlists can be shared across a team so everyone is scoring the same signals.
Receive a notification the moment something on your watchlist crosses a breakout threshold. Choose the channel — email, dashboard, or a connected webhook — and how sensitive the trigger should be.
Compare your own content against the trends you caught, and refine your watchlist over time. Weekly summaries show which calls paid off, so the model gets sharper the longer you use it.
Plans
Track up to 10 keywords and 5 creators with daily digest alerts. Ideal for solo creators who want a steady read on their niche without paying for capacity they won't use.
Unlimited keyword tracking, hourly alerts, and full creator leaderboards for one niche. Built for individual creators and small teams who need faster signal than a daily digest allows.
Real-time alerts, unlimited watchlists across every platform, and exportable trend reports. Built for marketing and social teams who need sub-minute signal across every account they run.
Multi-brand workspaces, API access, and shared dashboards for teams tracking many accounts. Designed for agencies managing trend intelligence across multiple clients at once.
Why teams switch
Sub-minute latency — alerts land while a trend is still climbing, not after it peaks. That gap is often the difference between briefing a creator early and missing the window entirely.
No-code alert rules — combine keywords, platforms, and growth thresholds without a query language. Build a rule in under a minute, then adjust it as your goals change.
Exportable reports — share a clean trend brief with stakeholders in one click. Every export includes the charts and context needed to justify a creative decision.
API access — pipe live trend and creator data straight into your own tools. Available on Pro and Agency plans with predictable, documented rate limits.
Customer story
Northbound Media runs social for a roster of consumer brands and was relying on manual scanning to catch emerging audio trends. After switching to TrendPulse, their social team spotted a sound accelerating three days ahead of any competitor coverage — and built a content calendar around it before the format saturated.
"We caught the ambient-playlist wave four days before it hit mainstream coverage — that lead time changed our whole content calendar."
By the numbers
What people say
The creator leaderboard alone replaced three separate spreadsheets we used to update by hand every week. Now the ranking updates itself and our partnerships team spends that time actually reaching out to creators instead.
We finally get alerted before a trend peaks instead of after. It's changed how fast we can brief creators, and our content now feels like it's ahead of the moment rather than reacting to it a week late.
Cross-platform tracking in one view is the whole reason we switched. No more stitching data together manually across six client accounts every Monday morning before our team stand-up.
Questions
Answers to what teams usually ask before they connect their first platform.
TrendPulse currently tracks Instagram, TikTok, YouTube, X, Threads, Twitch, Reddit, and Facebook, with new platforms added as coverage expands. Coverage depth varies slightly by platform depending on what each one exposes publicly.
Most alerts land within 90 seconds of a signal crossing your chosen threshold, depending on plan and platform. Starter accounts receive a daily digest instead of instant push alerts.
Yes. Add any public account to your watchlist to monitor its growth, top content, and engagement momentum over time. This works the same way as tracking your own accounts.
Pro and Agency plans include API access so you can pipe live trend and creator data directly into your own tools. Documentation and sample requests are provided once your key is issued.
Yes. The Starter plan is free and includes tracking for up to 10 keywords and 5 creators with daily digest alerts. No credit card is required to get started.
All paid plans are month-to-month with no long-term contract, and you can cancel directly from your account settings. Your data export remains available for 30 days after cancellation.
Coverage across
Each connection pulls a different mix of signal — here's what TrendPulse actually reads from each one.
Reels velocity, Story mentions, and hashtag reach tracked across feed and Explore placement.
Sound adoption, duet chains, and For You Page acceleration measured hour over hour.
Watch-time trends, Shorts breakout rate, and search demand around rising topics.
Real-time conversation spikes, trending topics, and repost velocity by community.
Early-stage conversation growth, before topics migrate to larger platforms.
Concurrent viewership shifts and clip virality across live and VOD content.
Trend reports
A breakdown of the recurring structures behind this quarter's fastest-growing videos, pulled from thousands of tracked accounts across three platforms.
The signals TrendPulse uses to separate genuine momentum from routine noise, and the three false-positive patterns that trip up most manual tracking.
Why smaller, faster-moving accounts are outpacing established creators this year, and what that means for how brands should be scouting partnerships.
Get in touch
Questions about plans, data coverage, or enterprise access — reach out and we'll get back to you within one business day.